08:15
09:00
09:05
09:25
09:55
10:05
10:15
10:35
11:05
12:00
12:10
12:30
12:50
13:10
How will content creation help multimodal programme watching through interactivity?
Creating immersive worlds to drive extended exposure to favourite programmes
Advertising as an important part of the new content production
Social media used for content recommendation
13:30
15:00
15:20
Looking at how studios, channels and OTT platforms analyse the rights territories
Recognising the early release windows for increased revenues through VoD
Launch plans for new branded channels and challenges of existing ones
15:40
16:00
Opportunities for talent contetsts, sports, reality Tv and game shows
Taking voting, poling, and quizzes to the next level
Twitter feed aggregation and live rating in real time
16:30
17:10
17:30
Leveraging unique social channels and word of mouth to deliver benefits
Benefiting from higher conversion rates and average spend per user
Achieving enhanced user experience through safe and easy payments
Expanding global reach by rolling out in new countries
17:50
How can Service Providers Leverage Interactive Services on Their Platforms? How to use Gaming to Upsell new Services? How to Integrate Ads and Connect with Audiences through this New Medium?
18:20
12:00
12:10
12:30
12:50
Positioning Comcast as more than a cable operator to the modern consumer
Partnering with the major broadcasters to drive innovation in the multi-screen home
Giving the consumer greater freedom in how they choose to consume content via Comcast services
Producing hybrid content for the companion screen
13:10
13:30
Assessing strategies to encourage the consumer to interact with the viewing experience
Analysing whether broadcasters should be planning for a dual screen viewer demographic
Anticipating the growth on convergent strategies
Exploring the potential future advertising revenues device interaction brings
14:00
15:00
15:20
15:40
Understanding the possibility of integrating the companion screen into the programme
How can you embrace the dual screen in established programmes?
Creating synergies between devices for a real time user experience
16:10
17:10
17:30
Explaining the innovative approach of the Heineken Star player app
Delivering an interactive consumer experience that adds to the sporting experience
Targeting a specific demographic in order to build brand awareness
Converging gaming and the viewing experience
17:50
Assessing how broadcasters need to evolve, with the changing nature of the home and the consumer
Can the second screen engage more than disrupt?
Will the impact of the second screen impact on programming strategies for popular entertainment?
18:20
12:00
12:10
12:30
12:50
13:10
Incorporating tablets and second screens and how this will change the UI and EPG moving forward
Calling for extension and centralisation of metadata, removing silos associated with different services and delivery types
Utilising the UI to increase brand loyalty, prevent churn and keep customers long-term
14:10
15:00
Italia 2’s Social TV application, driving content discovery for viewers
Increasing the personal element by enabling audiences to comment on shows
Shifting from the wisdom of crowds to the wisdom of friends – making the people brand ambassadors for content
15:20
15:40
16:00
What do viewers at home expect and how can service providers accommodate their needs most effectively?
Encouraging user-generated content and reviews
Reducing churn through ensuring better discovery, better viewing and better quality of experience for viewers
16:30
17:10
17:30
Highlighting interactive programming such as PCCW’s mass market quiz viewer participation games
The challenge of synchronizing content and apps across all devices
Incorporating a number of changes to PCCW’s EPG to make content discovery easier, including panels involving recommendations
Call for dynamic customer profiling to understand and serve consumers better
17:50
The Need for Traditional EPG Grid to Catch Up with the Fast-Moving UI Revolution
Why EPGs are starting to use enhanced, rich TV metadata, with high resolution photos and what effect this is having
Making content discovery more effective for viewers at a personal level
Making the EPG a valuable proposition for advertisers as it becomes more responsive, interactive and personalised
18:20
12:00
12:10
12:30
12:50
13:10
Operators degrading the picture quality of their content in order to transport the video correctly across the DSL line
Access capacity enhancement to maximise video throughput
Increased bandwidth consumption caused by feedback mechanisms in intelligent streaming technologies
STB technology that can render SD streams in quality approaching that of HD
STB affordability issues for low-bandwidth DSL networks in developing markets
The need for DSL operators to deliver more flexible and differentiated IPTV services, rather than trying to replicate incumbent cable/DTH operators’ business models
14:00
15:00
Arnet Play – allowing Telecom Argentina to offer entertainment content to its more than 1.5 million broadband subscribers
Issues for OTT TV provided by a telco, from customer experience to sales channels
Technology challenges on every level
Investing in tactical QoS to ensure delivery of OTT adaptive streaming through network gateways
The need for flexible, high-quality encoding for live IIS Smooth Streaming and other adaptive bitrate technologies
15:20
15:40
Investigating how HTTP adaptive bitrate streaming content can be delivered directly to internetconnected televisions
Delivering increasing volumes of OTT content to consumers on a variety of devices – suitability of adaptive streaming technology for mobile video delivery (3G, 4G, WiFi)
Ensuring that solutions to dynamically adapt video are themselves flexible enough to adapt rapidly to changes in the market
16:30
17:20
17:30
Examining architecture and protocols for IPTV applications
Inter-destination media synchronisation as an IMSbased IPTV enabler
WIMS 2.0 - converging telecom and Web 2.0 technologies to generate a new breed of innovative, appealing and user-centric applications
17:50
Standardised interfaces and architectures provided by IMS and SDP can accelerate IPTV development and deployment with minimum impact on operations and network resources
Decreasing duplicative functions (billing, digital rights management and asset management) while exploiting the inherent advantages of a standardised IP infrastructure in the core
Enabling the development of applications that integrate IPTV, voice and mobile services so each of them adds to the value of the other, such as:
Business models for the deployment of multimedia applications over broadband IP networks
18:20